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Vol. I · No. 251
Mon · 8 Jun
A Daily Lexicon of Trustworthy Data
The Lexicon

343·0721

dark pattern

/dɑːrk ˈpætərn/ - n.

1 [colloq.] The 'Manage Preferences' button rendered in the exact shade that the eye has been trained to skip.Keep. Punchy.This is the problem.

Working definition

2. An interface designed to steer users toward choices against their interest, such as broader data sharing.

Evidence
See also
  • consentA freely given, specific, informed agreement obtained through a banner engineered so that 'Accept All' is the only restful option.
  • data minimizationThe principle that lost, by unanimous vote, to a roadmap item called 'data we might need to train on later.'
  • privacy by designA principle implemented, in practice, as privacy by retrofit, two sprints after the feature shipped.