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Vol. I · No. 251
Mon · 8 Jun
A Daily Lexicon of Trustworthy Data
The Lexicon

658·81

reference customer

/ˈrɛfərəns ˈkʌstəmər/ - n.

1 [colloq.] The one deployment that worked, available for the call, unavailable for the details.Keep. Punchy.This is the problem.

Working definition

2. An existing customer a vendor cites as evidence its product succeeds in production.

Filed
See also
  • best practiceSomeone else's context, repackaged as a rule and applied without the conditions that made it work for them.
  • rfpA two-hundred-question instrument for selecting a tool to fix a problem the questions never required anyone to define.
  • vendor demoA film in which your problem is played by a stand-in with clean data, good lighting, and a definition of customer everyone in the scene shares.